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About SBO4Sports and SAP

SBO4Sports is a UK and Germany-based business, focused on the delivery of SAP sports & entertainment software solutions, including SAP Event Ticketing (SAP ET), SAP Analytics Cloud (SAC), SAP Customer Checkout (CCO) and SAP Business One (SBO). A 40 year SAP Partner and current SAP Gold Partner, SBO is responsible for delivering SAP ET Football Club, Hockey, Handball and Motorsport ticketing partnerships, as well as supporting custom developments via its product development team.

“SBO4Sports is a key strategic partner of SAP for the UK market, with a strong track record delivering event ticketing, analytics and business one partnerships utilising SAP’s market leading software.”
Fadi Naoum, SVP Application Innovation - Head of Sports and Entertainment at SAP

SAP is a market leader in end-to-end enterprise application software, database, analytics, intelligent technologies and experience management.

A top cloud company with 200 million users worldwide, SAP helps businesses of all sizes and in all industries to operate profitably, adapt continuously, and achieve their purpose. SAP is a leading developer of sports and entertainment focused software, which includes SAP Event Ticketing, SAP Analytics Cloud and SAP Sports One player performance software. More about SAP

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“The SAP Event Ticketing team has worked closely with SBO4Sports for a number of years. Their extensive product, project management and industry experience means SBO4Sports is well-placed to deliver SAP-focused partnerships.” Carsten Wohlrath, Senior Product Specialist at SAP

SAP Business One SBO4Sports - ERP Geschäftsmanagement

SAP Analytics CloudSBO4Sports - Analytics

SAP Event TicketingSBO4Sports - Ticketlösung SAP Event Ticketing

SAP Customer CheckoutSBO4Sports - Kassenlösung SAP Customer Checkout

Your Contact


Nick Harford
Director Business Development and Project Delivery

E-Mail: nick@sbo4sports.co.uk

Nick Harford

Harriet Claydon
Director, Business Development and Project Delivery

E-Mail: harry@sbo4sports.co.uk

Harriet Claydon